Category: Business & Money

0

Nuclear Engineering: A Conceptual Introduction to Nuclear Power

Description Nuclear Engineering: A Conceptual Introduction to Nuclear Power provides coverage of the introductory, salient principles of nuclear engineering in a comprehensive manner for those entering the profession at the end of their degree. The nuclear power industry is undergoing a renaissance because of the desire for low-carbon baseload electricity, the growing population, and environmental concerns about shale gas, so this book is a welcomed addition to the science. In addition, users will find a great deal of information on the change in the industry, along with other topical areas of interest that are uniquely covered. Intended for undergraduate students or early postgraduate students studying nuclear...

0

The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime

Description Capture, convince, and close—scientifically Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™.  Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy. This book will satisfy your interest in neuromarketing, scientific persuasion, sales,...

0

The Art of Being Brilliant: Transform Your Life by Doing What Works For You

Description A pep talk in your pocket This short, small, highly illustrated book will fill you to the brim with happiness, positivity, wellbeing and, most importantly, success! Andy Cope and Andy Whittaker are experts in the art of happiness and positive psychology and The Art of Being Brilliant is crammed full of good advice, instructive case studies, inspiring quotes, some funny stuff and important questions to make you think about your work, relationships and life. You see being brilliant, successful and happy isn’t about dramatic change, it’s about finding out what really works for you and doing more of it! The authors lay down their six common-sense...

0

The High-Tech Marketing Companion: Expert Advice on Marketing to Macintosh and Other PC Users

Description Providing both Macintosh and PC developers with practical, hands-on advice on how to bring their products successfully to market, this book covers: market intelligence; alternative marketing strategies; niches and opportunities; communications; distribution and licensing; customer support; and global marketing. It is aimed at those producing, selling or marketing products to PC users. Download Links Server 1  | Server 2 (Size 17.7 MB)

0

Six Sigma: Step-by-Step Guide to Six Sigma

Description Do you want to improve your business processes and reduce wastage, cut costs, improve quality, and enhance service delivery? Do you want to use Six Sigma to increase productivity in your organization? Do you want to cut costs and boost your bottom line? Do you want to empower your employees to achieve their productive potential? Are you interested in meeting your customer’s needs? Do you want to learn how to identify and solve problems in your business processes? Six Sigma is a product of the best practices that have been used to improve the way businesses operate. If you are interested in learning how...

0

Money: A Users Guide

Description Take control of your personal finances with this concise, timely and indispensable guide, from acclaimed money expert Laura Whateley. Ten years on from the financial crash, and we are still bad with money.We press “˜cash only’ at ATMs, and accept that we’ll be paying back our student loans with our pension savings. Money: A User’s Guide cuts through all the panic of personal finances. It will teach you how to get a great credit score, how to save hundreds on bills, and offer practical advice on every difficult conversation you’ve been avoiding including: Housing (for renters and buyers) Student Loans Pensions Paying off debt...

0

Business Models: A Research Overview

Description The growing body of research on business models draws upon a range of sub-disciplines, including strategic management, entrepreneurship, organization studies and management accounting. Business Models: A Research Overview provides a research map for business scholars, incorporating theoretical and applied perspectives. It develops the field of business model research by offering a critique of the field as it has developed to date and provides a guide for future research and theorization. The research performed as a basis for this book improves and extends prior subjective and less-documented work by using a scientific approach to identifying impactful research. The book argues that business model research is a...

0

Reliability, Maintainability and Risk, 8th Edition

Description Reliability, Maintainability and Risk: Practical Methods for Engineers, Eighth Edition, discusses tools and techniques for reliable and safe engineering, and for optimizing maintenance strategies. It emphasizes the importance of using reliability techniques to identify and eliminate potential failures early in the design cycle. The focus is on techniques known as RAMS (reliability, availability, maintainability, and safety-integrity). The book is organized into five parts. Part 1 on reliability parameters and costs traces the history of reliability and safety technology and presents a cost-effective approach to quality, reliability, and safety. Part 2 deals with the interpretation of failure rates, while Part 3 focuses on the prediction...

0

Data Quality Assessment

Description Imagine a group of prehistoric hunters armed with stone-tipped spears. Their primitive weapons made hunting large animals, such as mammoths, dangerous work. Over time, however, a new breed of hunters developed. They would stretch the skin of a previously killed mammoth on the wall and throw their spears, while observing which spear, thrown from which angle and distance, penetrated the skin the best. The data gathered helped them make better spears and develop better hunting strategies.Quality data is the key to any advancement, whether it’s from the Stone Age to the Bronze Age. Or from the Information Age to whatever Age comes next. The...

0

Understanding Physics By David Cassidy, Gerald Holton, James Rutherford

Description A thorough grounding in contemporary physics while placing the subject into its social and historical context. Based largely on the highly respected Project Physics Course developed by two of the authors, it also integrates the results of recent pedagogical research. The text thus teaches the basic phenomena in the physical world and the concepts developed to explain them; shows that science is a rational human endeavour with a long and continuing tradition, involving many different cultures and people; develops facility in critical thinking, reasoned argumentation, evaluation of evidence, mathematical modelling, and ethical values. The treatment emphasises not only what we know but also how...